课程信息

TikTok广告课程 TikTok Ads Masterclass，英文版

课程概要

PRELAUNCH

-Why I am so bullish on it.

-Initial results, how long we’ve been on it, etc.

-Why marketers should start diversifying their spend onto it ASAP.

-Understanding how users are using the platform and what makes it so different from other apps.

CREATIVE

SCALING

-Breaking down our audience and creative testing process.

-How we are using their ACO feature to rapidly test creative.

-How to do research on the app to identify hot trends, hashtags, sounds, filters and more to incorporate.

-Handling rapid creative fatigue and becoming a creative testing machine.

-How to leverage the power of influencers with Spark Ads.

-Our process for scaling up the budget profitably with proven winning creatives and audiences.

-Switching from lowest cost to cost cap bidding to control CPA.

-Having steady stream of new creative being tested to combat rapid fatigue.

课程下载

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